Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Sunday, 4 June 2017

Yoast News SEO for WordPress 4.4 plugin | Download Yoast News SEO Plugin

The News SEO plugin for the Yoast SEO plugin helps you do all the things that allow you to optimize your site for Google News. It creates XML News Sitemaps, editors picks RSS feeds and allows for use of the standout tagand the meta news keywords tag as well.


Yoast News SEO for WordPress 4.4 plugin | Download Yoast News SEO Plugin
Yoast News SEO for WordPress 4.4 plugin | Download Yoast News SEO Plugin


XML News Sitemap

The module immediately pings Google on the publication of a new post and because it uses the WordPress SEO plugins sitemap API it creates a sitemap on the fly: no waiting times, no long sitemap generation issues.
The module allows you to do a bit more advanced News SEO Free WordPress Plugin by allowing you to decide whether a specific article should be in the Google News XML sitemap, specify meta news keywords, set a genre and define stock tickers.

Download Yoast News SEO Plugin

Wednesday, 30 March 2016

How To Connect Google Analytics with Webmaster Tools





Google Webmaster Tools is a free service from Google that provides insight into what’s happening with your site. Don’t confuse it with Google Analytics. Google Analytics measures and tracks your web visitors and provides rich data that allows you to understand who they are and what they want from your site.

In contrast, Google Webmaster Tools provides information and reports on how your web pages look to Google. While they serve different functions, the two work even better when you link them together. Here’s how you connect your Google Analytics and Google Webmaster Tools accounts.

Before you can use either service, you will need a Google account.

How to Setup a Google Account


Step 1


To create your account go to the setup page.

How to Setup a Google Account

Step 2


Type in your name, gender and date of birth in the appropriate boxes.

Step 3


Create a username and a secure password and add your phone number (Google may use it to verify your account), as well as your current email address.

Step 4


Fill in the captcha, choose your location , accept the terms and conditions and move to the next step.

Google will create an email address for you with your username and will also prompt you to create a Google+ account at the same time. To do this Google will suggest that you add information about your education, workplace, a profile image and a cover photo. Once your account is setup, you will receive an email acknowledgement.

Next, you have to have a Google Analytics account. Find out how to set that up in our tutorial on How to Setup and Use Google Analytics on Your Website then return to this tutorial.

How to Create a Google Webmaster Tools Account


Once you have both these accounts, you need to create a Google Webmaster Tools account.

Step 1


Visit the Google Webmaster Tools site and sign in with your Google account. This should be the same account you use for Google Analytics.

Step 2


Click “add a site” and input the URL of the site you want to track with Google Webmaster Tools.

Step 3


Verify your site using one of the given methods. Google requires this before allowing you to see certain information about the site. There are four possible verification methods.

Webmaster Tools   Verify ownership

1. Add a metatag to the home page of your site. You will need to be able to edit your web pages to do this.

2. Verify the site by adding a new DNS record (TXT or CNAME) in your domain control panel.

3. Upload an HTML file to your site. This requires you to have access to your web hosting server. This is the method Google recommends.

4. Verify your site by linking it with Google Analytics.

Webmaster Tools   Verify ownership3

To do this, go to the Google Webmaster Tools dashboard and click on “manage site”. Click on “verify this site” and choose the Google Analytics verification method. Follow the on-screen steps to add Google Analytics code to your site and complete verification. Note that this gives access to your site’s data to all administrators of your Google Analytics account.

You can go back and check verification details for all sites in Google Webmaster Tools here.

How to Link Your Webmaster Tools and Google Analytics Accounts


You are now ready to link both accounts so you can see richer site data in both. Here’s how it works.

Step 1


Go to the Google Webmaster Tools home page and select “manage site” next to the site you want.

Step 2


Click “Google Analytics property”. If you are using the same Google account as you use for Google Analytics, Webmaster Tools will automatically find your Google Analytics data.

Step 3


Choose the property you want. This will associate your site with the default profile for that web property. Press “save” to complete the link.

How to Complete the Link between Google Analytics with Google Webmaster Tools


Once your accounts are linked you will see additional data in both accounts. For example, Google Webmaster Tools may track data even from web users who have disabled Javascript or who don’t use Google Analytics. Google Analytics won’t do that.

The link also allows you to see some of the keyword data that has been disappearing from Google Analytics. This is invaluable for SEO. To find this data, visit Acquisition – Search Engine Optimization – Queries.

Webmaster Tools Integration is not yet configured for this Property.   Google Analytics

If you don’t see any data in this report, then you will need to enable sharing of Webmaster Tools data by clicking on the appropriate button.

Webmaster Tools   Google Analytics Property

Scroll to the Webmaster Tools settings section at the bottom, click the “edit” link and associate the correct site with the corresponding Google Analytics property.

Google Analytics add

Conclusion


Once you have completed the link and data sharing between the two sites, you will have a more complete picture of what is happening on your site and with your web visitors. To get even more from the linkage, see these two recent tutorials from Search Engine Watch:

Blog Customization,Google Analytics,

Basics







Have you ever dreamed of customizing your blog’s description, title, or appearance? Consider this paragraph a pinch, because you’re not dreaming. You’re wide awake, and you can do all of this and more from the Customize page.

How to access the Customize menu


You’ve got two equally-enjoyable options:


  • Click the Edit Theme button on the top right corner of the web view of your blog (yourblog.tumblr.com).

  • Under the Account menu at the top of the Dashboard, click the gear icon to visit Settings. Choose your blog from the menu on the right, then click “Edit Theme.”


Along with customizing your blog’s appearance, description, and title, you can choose a new theme from this page by clicking “Browse Themes” or by visiting www.tumblr.com/themes.

How do I edit my blog’s Description?



  1. Click "Settings" under the Account menu at the top of the Dashboard.

  2. Choose the blog you’d like to update on the right side of the page, then click “Edit theme” in the Website Theme section.

  3. Make your edits in the Description box and click “Save.”



Appearance






What’s my blog appearance?


Your blog appearance? Well, that’s just how your blog looks in the mobile apps, Dashboard, and search results.

How do I edit my blog appearance?


In the mobile app, pull up your blog and tap the palette icon at the top of the screen.

Tap on things to change or hide them. Adjust your accent color. Go totally nuts.

You can also make these changes using a regular computer, if you prefer. Just click the account icon at the top of the dashboard, choose "Settings," and select your blog from the menu on the right. You’ll see the Edit Appearance button at the top. Click it.

How is my appearance different from my blog theme?


Your theme is how your blog looks at its web address on a regular computer (see ours at staff.tumblr.com). Learn more about editing your theme.

You can check out any blog’s theme (including your own) by clicking on that blog in the dashboard, then clicking the username at the top of the panel that slides out.

Blog appearance is for tailoring how your blog looks on mobile devices, search pages, and the popover that appears when someone hovers over your username. Basically, your blog appearance is for anywhere that is not your blog URL.

Does changing my avatar, title, and description via my blog appearance settings change it everywhere else, too?


Yes! Your title text, description text, and avatar are universally attached to your blog. If you change them via your appearance options, they’ll change everywhere. And no, there is no way to have different titles, descriptions, or avatars for each location.

How can I get to a particular post when viewing a blog in Search?


Hover your mouse over the top-right corner of any post. See the little dog ear that folds down? Click on that, and the post permalink page will open in a new tab.

How can I see a user's blog from the Dashboard?


Just click on the avatar or the username of the blog you’re interested in. It’ll slide in from the right side of your browser window. Whoosh. Scroll through its posts, like and reblog them as you please, and when you’re done just click anywhere outside of the panel that the blog is in. Ah, there’s the Dashboard, right where you left it.

If you want to open the blog in a new tab, just click the username at the top of the panel that slides in. Or, straight from the Dashboard, you can ctrl-click (or right-click) on a username or avatar and select “Open Link in New Tab” from the menu that pops up.


Themes






If you want to edit the HTML of your theme, use the editor in the Customize section of your blog. The Description box is also HTML-enabled, if you just need a place to put small snippets of code.

If you want to know all the particulars of Tumblr’s theme code, have a look at our guide.

How do I edit my blog’s Custom HTML?



  1. Click "Settings" under the Account menu at the top of the Dashboard.

  2. Choose the blog you’d like to update on the right side of the page, then click “Edit theme” in the Website Theme section.

  3. Click the Edit HTML button and edit the Custom HTML as desired in the source code editor. To see the changes reflected on the page, click “Update Preview.”

  4. When you're finished, click the back arrow and then click "Save."


How can I learn more about HTML, CSS, and Tumblr themes?



We’ve also got a brilliant guide to making custom Tumblr themes over here.

Can I revert to an earlier version of my Custom HTML?


Definitely! If you’re feeling nostalgic about an old version, you can always switch back. We store recent versions of your Custom HTML on our Theme Recovery page. If you don’t see the version you want, it might be too many revisions back. This means it’s gone forever.

Can you help me with my blog’s code?


Hey, so we can’t help with HTML/CSS customizations, but if you need help you can ask a friend or brush up your skills. And if that fails, you can always use one of the zillions of themes at www.tumblr.com/themes.

What should I do if my blog is blank or missing content?


If your blog looks a little wrecked or is totally blank, it’s possible that you’ve inserted incorrect code into your theme or blog Description. Try the following:


  1. Remove all code from the Description box at the top of your Customize menu. Click "Save," then view your blog to see if the problem is resolved.

  2. Save a copy of your custom HTML, then re-install the theme from www.tumblr.com/themes.


Tips:


  • Clear your browser cache between changes to make sure you're seeing a current version of your blog. The easiest way is to hit Cmd+Shift+R on a Mac or Ctrl+Shift+R on Windows, which will completely refresh the page.

  • If you can't view the Customize button on your blog, you can still access the Customize menu in several other ways.

  • We won’t be able to help you figure out broken code in any real detail, but whatever your problem is, someone else has probably had it before. Don’t hesitate to search the internet or consult a savvy friend.


Can I get a refund for a theme I purchased?


Sure, as long as it’s been less than two weeks since you bought it. Just send us a note and include your blog URL, date of purchase, and method of payment (last four digits of your credit card, or your Paypal email address). You’ll receive a response within three business days.


Google Analytics






What can I use Google Analytics for?


While the Tumblr Activity page is great for checking out your notes, we can’t really measure the activity on your blog page itself. That’s where Google Analytics comes in. It’s the best way to track stuff like:


  • Number of blog visitors

  • Visitor frequency

  • Your most popular posts

  • Search terms people used to find you

  • Where your visitors are coming from

  • Your blog’s height and weight

  • And loads more.


How do I set up a Google Analytics account?


Well, you could start by setting up a Google Analytics account. Some simple instructions are over here.

How do I add Google Analytics to my blog’s theme?


Many themes allow you to paste a Google Analytics ID in the Appearance section of the Customize menu. Learn how to find your Google Analytics ID here.

If your theme doesn’t have such a field, follow the instructions below.


  1. Copy your Google Analytics tracking code to your computer’s clipboard.

  2. Open your Dashboard in a new window.

  3. Access the Customize menu for the blog you’d like to track.

  4. Click “Edit HTML” and paste the code just before </head>.

  5. Click "Save."


Why does my status read “Tracking code not verified”?


This means Google’s system has not processed your data yet. If you continue having trouble, visit the Google Analytics help page.


Pages






What are pages?


Pages are just that: static web pages that are accessible on your blog, but don’t show up in the Dashboard. They’re great for stuff like your bio, resume, contact info, personal manifesto, criminal record, or any other information you want to give a permanent home to. You can also use them to redirect to your other social media accounts or websites, or link to your posts with a specific tag.

Standard Layout: Mirror your blog theme so the page will look just like the rest of your blog.

Custom Layout: Use some raw code to make the page look and feel exactly the way you want it to.

Redirects: Send a visitor to another URL. You could redirect visitors to your profile on external sites like Twitter or Facebook, or to all your posts with a specific tag (all of our feature release posts are at staff.tumblr.com/tagged/features, for example). Really, you can make it point to any working URL on the internet.

How do I create a page with a Standard Layout?



  1. Click “Add a Page” in the Pages section of your Customize menu.

  2. Type a page URL after the slash (/). For example, a resume page could be /resume and a bio page could be /bio.

  3. Add a title in the Page Title field.

  4. Enable "Show a link to this page."

  5. Click “Save.”


How do I create a page with a Custom Layout?



  1. Click “Add a page” in the Pages section of your Customize menu.

  2. Select "Custom Layout" from the dropdown menu.

  3. Insert custom code into the HTML Editor.

  4. Type a page URL after the slash (/). For example, a manifesto page could be /manifesto and a contact page could be /contact.

  5. Add a title in the Page Title field.

  6. Enable "Show a link to this page."

  7. Click “Save.”


How do I create a page that redirects to my posts with a specific tag?



  1. Click “Add a page” in the Pages section of your Customize menu.

  2. Select "Redirect" from the dropdown menu. (If you don’t see this option, don’t fret — to prevent spam, we unlock features over time for new accounts. Once you’ve used Tumblr for a while to follow blogs, like posts, and customize your blog, this feature will be unlocked for you.)

  3. Type a Page URL after the slash (/). For example, /mytag, but replace “mytag” with the tag you want to use.

  4. In the “Redirect to” field, add /tagged/mytag to the end of your blog URL, but replace "mytag" with the tag you want to use. For tags with multiple words, use an underscore, plus sign, or dash in between each word (i.e., /tagged/bubble_tea, /tagged/bubble+tea, /tagged/bubble-tea).

  5. Enable "Show a link to this page."

  6. Click “Save.”


How do I create a page that redirects to an external website?



  1. Click “Add a page” in the Pages section of your Customize menu.

  2. Select "Redirect" from the dropdown menu.

  3. Type a page URL after the slash (/). For example, if you're redirecting to Twitter, you could use /twitter. If you're redirecting to Facebook, you could use /facebook. Or you could use /sleepingbag or /dannydevito. You can be as straightforward or as random as you want with these things. Totally up to you.

  4. In the "Redirect to" field, enter the URL you’d like to link to.

  5. Enable "Show a link to this page."

  6. Click “Save.”



Troubleshooting






Why aren’t my Redirect Page links working?


Make sure you’ve included “http://” at the beginning of the URL in the page edit box. If that doesn’t help, it might be something screwy in your custom HTML.

Why doesn't my blog show page links?


If these links aren’t showing up, a few things could be happening:


  • You are using a theme that doesn't support pages.

  • You are using custom HTML that doesn’t support pages.

  • You never made any pages! It was a trick question.


How can I make sure page links show up on my blog?


Create an HTML link in the Description or in the custom HTML of your blog that points to your page. For example:

<a href="/pageurl">My Page!</a>

(replace “pageurl” with the URL you set for your page)

Can I post or reblog to my pages?


No, pages are static and completely separate from your blog posts. You can redirect a page to show all your posts with a specific tag, though.